FOR THE LOVE OF THE JOB: The Happy Collision of Cultural Engagement and Organisational Change
29 Jul 2024
Track 1
Change the people or change the people" is a longstanding adage in organisational wisdom. However, most organisations can't afford a complete employee turnover. So, how do you truly "change the people"? Top-down commands falter, and trendy workplace perks lose their charm. Genuine organisational change demands specific skills and methods to ensure the right, lasting transformation. What if we could inspire a love for the job by reflecting employees' passions and enhancing them through employee branding and positive organisational engagement? Join Gil and Simon as they showcase how Marcomms and Organisational Change can create a more engaged, motivated workforce, set up for long term success.
- Set strong foundations
- Find out what change is needed at your place
- Let people know what’s coming, with sensitivity
- Campaign for it
- Track/measure
- Summary